Rising Coffee Prices: A Commitment to Fairness and Quality

In light of the unprecedented surge in global coffee prices, we must announce an upcoming adjustment to our pricing structure. Effective April 1, 2025, the prices of our roasted coffee beans and coffee drinks will reflect these changes. While price adjustments are never easy, they are necessary to sustain ethical sourcing, ensure quality, and continue supporting the farmers who make our coffee possible.

Understanding the Surge in Coffee Prices

Over the past year, the coffee industry has encountered significant challenges leading to a remarkable escalation in coffee prices worldwide. Notably:

• Record-High Arabica Prices: The price of Arabica coffee has more than doubled in a 12-month period—from $1.85/lb in February 2024 to an all-time high of $4.39/lb in February 2025.

• Contributing Factors:

  • Adverse Weather Conditions: Prolonged droughts, extreme frosts, and forest fires in major coffee-producing countries, such as Brazil and Vietnam, have led to significantly reduced crop yields.

  • Supply Chain Disruptions: The global coffee trade is experiencing significant disruption due to increased costs, with traders and roasters minimizing purchases amidst market volatility.

Our Commitment to Farmers: Paying Fairly for Exceptional Coffee

At Pirates of Coffee, we believe in more than just great coffee—we believe in fairness.

While many roasters adjust their prices primarily in response to market fluctuations, our approach is rooted in direct relationships with farmers and fair compensation. The reality is that while coffee prices are rising globally, many producers still struggle to earn a sustainable income. Historically, coffee farmers have been the most vulnerable in the supply chain, often absorbing market instability while receiving little benefit when prices surge.

How We Support Farmers:

• Paying Beyond Market Rates – We work with trusted producers and pay well above the C-market rate, ensuring long-term sustainability for their farms.

• Direct Trade Partnerships – By reducing reliance on middlemen, we establish transparent pricing agreements that benefit farmers directly.

• Commitment to Quality-Driven Pricing – Exceptional coffee deserves exceptional compensation. We pay premiums based on quality, not just market trends.

• Investment in Long-Term Relationships – Instead of treating sourcing as a transaction, we build enduring partnerships with producers, ensuring mutual growth and resilience against market instability.

By raising our prices, we are not only responding to economic shifts but reinforcing our promise to pay farmers fairly, maintain quality, and uphold sustainability.

Looking Ahead

We understand that price increases are never welcome news, but they are necessary to ensure a future where specialty coffee remains both ethical and exceptional. We appreciate your understanding and continued support during these challenging times. If you're a wholesale customer, please reach out to us; we are here to work with you to mitigate the impact of rising global coffee prices on your business.

Stay Connected

For further insights into the factors influencing global coffee prices, we recommend exploring the following articles: